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Medallia Presents Webinar on Text Analytics With Customer Experience Analyst Bruce Temkin

Free Event with Industry Thought Leader Offers Look at Key Benefits of Text Analytics on Customer Engagement

What: “How Text Analytics is Changing the Customer Experience”

Harnessing unstructured feedback is a critical part of an organization’s grasp of the customer experience. In this complimentary webinar, Temkin Group founder and customer experience expert Bruce Temkin will join Sam Keninger, director of product marketing at Medallia, to share valuable insights on companies’ increasing reliance on text analytics and resultant improvements in customer experience.

When: 10:00 AM PT / 1:00 PM ET, Wednesday, April 10, 2013

Who: Bruce Temkin, managing partner of Temkin Group and chair of the Customer Experience Professionals Association (CXPA.org)
Sam Keninger, director of product marketing at Medallia

Why: In this complimentary webinar, participants will learn:
• How text analytics is changing the way companies engage with their customers
• How successful companies are using text analytics to differentiate their customer experience
• How companies are revamping the way they solicit and take action on customer feedback with text analytics
• How companies can marry text analytics with traditional quantitative approaches for the best outcome

How: Register to attend this free event: http://experience.medallia.com/brucetemkin

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